Results from Gartner’s 2022 Communications Organization Survey reveal trends in comms functions that are at turns surprising, reassuring, and deeply concerning. Where should Communications leaders focus their organizational efforts to ensure a more engaged and effective team?
In this episode, Gartner analyst Iliyana Hadjistoyanova reveals key insights from an organizational survey of 182 Communications leaders. We discuss the positive trend of the function’s growing influence and debate the implications of high reorganization rates. And we try to answer the question, “If all seems to be trending well, why are communicators quitting in droves?”
Iliyana Hadjistoyanova supports Communications leaders in optimizing structure and skills within their own teams, prioritizing high-value work and connecting it to business goals in clear, measurable ways.
Her expertise includes strategic planning and measurement, functional design, and talent development and training. She leverages insights, best practices and benchmarks to help executives make smart decisions that elevate their functions to become true business partners.